Geo Prizm

The Geo Prizm goes into 1997 with no significant design changes, though power steering has been made standard on all models. The Prizm is built by New United Motor Manufacturing Inc., a General Motors/Toyota joint venture in Fremont, California, and is the mechanical twin of the Toyota Corolla. The current car, which was introduced in 1993, replaced a model that debuted in 1989 as a 1990 model. Nearly three-quarters of Prizm buyers are women, and the automaker says the car's price and dependability are the top reasons buyers choose Geo Prizm.